For a polished, classy look, customized wallpaper allows businesses the freedom to create a mood congruent with their brand. Compared with traditional wallpaper, customized designs can be covered with company logos, brand color schemes, or unique textures. Some ideal applications include hotel lobbies, high-end boutiques, and elite office buildings. With a variety of finishes and colors from which to select, businesses can achieve a streamlined, contemporary, or traditional appearance congruent with their surroundings.